Babies are born to be creative, curious and explore the world. Develop your child’s abilities through multi-sensory learning and interactive toys.

From age 2 to 6 is when children learn through active play and exploring the world. They begin to understand social play and grow their emotional intelligence together with their problem solving and co-ordination.

Children aged 6 to 10 are playful, have imagination and are learning to play games with rules and developing logic and friendship skills.

Build imagination and creativity with our selection of STEM toys and sets

Creativity & imagination comes through interaction with the world through our senses. Music & Art develops multi-sensory learning & development.

Make bath time fun! Bathing is both relaxing and stimulating – a great time for fun learning.

In the garden, pool, veggie patch or sand pit – children have a lot of fun being active outdoors!

Learning to read starts from first exposure to books as a baby, learning rhyming skills in pre-school, and keeps developing into word and spelling games for teens!

Children have a natural curiosity about life and learn through imitating daily activities as well as applying imagination to their games. Flying to the moon, putting out fires or opening a restaurant … imaginative play is a core part of learning and developing.